Jose Poyatos in Valencia, Spain on a Post-COVID World
A common motto in Silicon Valley is, “Fail Fast.” This encourages companies to come up stronger after a crisis, like this one, and inspire them to take risks and understand consumers better. It will be key to make people consider that our brand is honest and that our proposal is more than simply a sale. Both aspects, taking risks and acting fast, while being honest to customers is crucial for companies.