19 People around the World Share How They Prepare for a Post-COVID-19 World

Since its founding in 2015, impactmania always turns to the people who drive cultural, social, and economic impact. We now need their inspiration more than ever. We asked 19 impact makers how they are preparing for the new realities of a post-COVID-19 world.

Natella Voyskunskaya, an Honorary Member of the Russian Academy of Arts, currently serves as the Director of the Foundation GRANY—Art-Crystal-Brut and is the co-editor of the Tretyakov Gallery Magazine. The magazine is a publication of Russia’s largest museum of national art, Tretyakov Gallery.

The Tretyakov Gallery is currently closed until the end of May. The magazine, however, is releasing the #1 issue of the year devoted to The Great Victory.

April 5, 2020

impactmania emailed with Natella Voyskunskaya in Moscow, Russia.

What is your advice for preparing for post-COVID-19?

I guess there could be no general advice. For each it is very personal. I am advising myself to return to my preCOVID-19 everyday routine leaving behind all the negative experience of the isolation and cherishing all the positive opportunities. If this very personal reasoning is shared by others, then one might regard it as my piece of advice.

How is this crisis changing you? 

The crisis is changing me, of course, to some extent… I don’t take for granted a walk along the seashore at sunset, or a rendezvous at a cafe, and the like… everything that seemed a kind of simple nothingness. I re-evaluate a lot of things—switching to something more meaningful. To reveal for oneself a certain very true thing that only in a situation of healthy well-being, trifles could matter a lot…

The Tretyakov Gallery Magazine is a leading art magazine in Russia.

What will our story be post-COVID-19?

It will be a story of physical, mental, and spiritual recovery of one’s life and in all the spheres of human activities. The MAN would appreciate TRUTH to anything else, in spite of all its bitterness or sweetness. TRUTH will be in demand.

Image of Tretyakov Gallery Magazine cover (#4, 2019) and photo of Natella Voyskunskaya at the opening of the exhibition “Rudolf Nureyev, Leap to Freedom” (August 2018). Also read the in-depth impactmania interview with architect and founder of the GRANY foundation, Irina Machitski.


impactmania’s past interviews and programs have been featured in international media, a number of universities, US Consulates, the UN, and have been cited by Harvard Business School, Cambridge Scholars Publishing, and Duke University Press. impactmania’s Women of Impact program was awarded the U.S. Embassy Public Diplomacy grant (2019).