impactmania has worked with the Chief Marketing Officer, Katia Bassi, at Automobili Lamborghini S.p.A. for over a year on a special program interviewing change makers in various industries.
In 2021, the team traveled out to CERN, Geneva, Switzerland in realizing the video for Lamborghini’s social media and print magazine. Paksy was responsible for connecting CERN with Lamborghini and securing the interview, logistics, crafting and conducting the interview, and realizing approvals. Dr. Fabiola Gianotti spoke about CERN, the importance of the organization supported by 23 member states.
Dr. Fabiola Gianotti, Secretay General for CERN in the center with CERN’s team to the left. impactmania’s Paksy Plackis-Cheng, front left. Lamborghini’s team on the right.
impactmania’s Paksy Plackis-Cheng and CERN’s Dr Fabiola Gianotti, Secretary General.
Lamborghini magazine with CERN’s Secretary General, Dr Gianotti. impactmania’s Paksy Plackis-Cheng connected the renowned institute with the supercar corporate, realized and conducted the interview.
Lamborghini’s published it on their website and has released it over their social media with more than 35 million followers.